HTC Europe

  • Senior E-Commerce Manager

    Category
    Marketing
    Position Type
    Permanent Full-Time
    City
    Slough
    Country
    United Kingdom
  • Overview

    Role Purpose

    • To drive ecommerce, website strategy, user experience and other commercial initiatives for HTC and Vive.com across Europe

    Responsibilities

    Strategy, Plan & Execution

    • To formulate and drive ecommerce and website initiatives – sales programmes, on-site functionality improvements, UX best practice, SEO
    • To work with the Digital Marketing Manager and International Site Managers to plan, coordinate and optimise the sites for product launches, promotions, ongoing paid, social, email and affiliate campaigns 
    • To work with development teams to define and deliver site requirements, enhancements and features
    • To implement a structured on-site optimisation and test and learn process including regular A/B and MVT programme. 
    • To shape and negotiate the UX roadmap with internal stakeholders and wider team
    • To produce regular monitoring and reporting of on-site KPIs - and to ensure insights are implemented for continuous improvement.
    • To collaborate with the broader team on planning and documenting business requirements with ecommerce dependencies including product, marketing, logistics, forecasting and reporting. 
    • Monitor and communicate competitor activity and stay on top of market trends

    Person Specification

    Experience : Essential

    • Excellent knowledge of ecommerce best practice, UX and SEO
    • Commercially minded to deliver sales targets and effectively optimise performance 
    • Solid understanding of digital campaigns – social email, PPC and affiliates
    • Solid experience of setting and running A/B and MVT programme, and using MVT tools
    • Solid knowledge and experience of HTML
    • In-depth knowledge of Google Analytics 
    • Sound experience of CMS platforms
    • Knowledge of paid and social strategy and channels 
    • Able to work in a matrix environment, show initiative and forge strong relationships both internally and externally.
    • Ability to work across Europe on multiple sites
    • Fully appraised of GDPR requirements
    • Previous experience of managing 3rd party suppliers
    • Degree-level educated
    • 5+ years ecommerce experience
    • Ability to challenge and influence the status quo


    Experience : Preferred

    • Previous experience of managing sites within consumer electronics/entertainment/mobile industries 
    • Additional European language would be useful (preferably French, German, Spanish)
    • Background or interest in VR and emerging technologies would be an advantage

     

    Key Competencies

    • Commercial
    • Planning & Organising
    • Execution & Delivery
    • Analysis and Reporting
    • Communication 
    • Collaboration
    • Customer Focus
    • Creativity and innovation

     

    Other relevant information:

    • Based in Slough. 

     

     

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